How to reach a wider audience ? How to diversify sources of income ? Slash - EMI is a training program considering diversification of activities as a key-factor to diversify sources of income and to reach a wider audience for musicians
For three years, five organisations across Europe experienced and explored the ways musicians interact with other creative sectors such as tourism, brands, video games, cinema, the digital field and teaching.
European Music Incubator worked towards a better understanding of development of musician’s careers in the realities of today’s world as well as the possibilities for tomorrow. This program brainstormed on ideas to deconstruct our way of working and enhanced synergy within the music sector.
The result of this work was presented during the European Music Convention that took place on 22 and 23 November 2018 in Nantes. A new generation of European music and cultural players came together to question, debate and imagine the artist of tomorrow, through conferences, masterclasses, workshops, meetings and round tables.
Slash EMI was led by Trempo with the support of European partners:
- Lab 852 (Zagreb, Croatia)
- University of Tartu / Viljandi Culture Academy (Tartu, Estonia)
- The municipality of Genoa (Italy)
- Liverpool Sound City Festival (United Kingdom)
Slash EMI was run from 2016 to 2018 by Trempo with the support of the Pays de la Loire Region and Nantes Métropole. It was co-funded by the European Union as part of its Creative Europe program.